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Business Planning in RHB

  • 5 бөлім
  • 34 материал
  • 1 тест
Кіру және бастау → Курс бағдарламасы
Сипаттама

Курс туралы

Yessilov Asylkhan Burambekovich: Assistant Professor, PhD,

Ramankulova Aigerim Muratovna: Assistant, Master’s degree,

1. MOOC Description

1.1 Objective

The purpose of the discipline is to develop knowledge and practical skills in business planning within the restaurant and hotel business, including market analysis, financial forecasting, and strategic planning. By studying the discipline, the student learns to design viable business plans, assess risks, and ensure sustainable development of hospitality enterprises.

1.2 Course Objectives

  • To familiarize learners with the theoretical foundations and modern approaches to business planning in the restaurant and hotel industry;
  • To teach the application of key tools and methods for developing business plans, including market research, financial planning, and risk assessment;
  • To develop skills in analyzing business environments and making strategic decisions to ensure the efficiency and competitiveness of hospitality enterprises.

1.3 Learning Outcomes

Applies the principles and methods of developing business plans, uses market analysis and strategic planning tools to create viable business plans adapted to the specifics of the restaurant business.

2. Number of Academic Credits / MOOC Duration 5 credits

3. Course Difficulty Level Intermediate

4. Prerequisites: Fundamentals of entrepreneurial activity in the restaurant and hotel business.

5. Postrequisites: Hotel industry.

Мазмұны

Курс бағдарламасы

Бөлімдердің материалдары мен тесттері курсқа жазылғаннан кейін ашылады.

  1. Module 1 6 элемент
    • Қор Lecture 1
    • URL Video lecture 1
    • Қор Lecture 2
    • URL Video lecture 2
    • Қор Lecture 3
    • URL Video lecture 3
  2. Module 2 12 элемент
    • Қор Lecture 4
    • URL Video lecture 4
    • Қор Lecture 5
    • URL Video lecture 5
    • Қор Lecture 6
    • URL Video lecture 6
    • Қор Lecture 7
    • URL Video lecture 7
    • Қор Lecture 8
    • URL Video lecture 8
    • Қор Lecture 9
    • URL Video lecture 9
  3. Module 3 6 элемент
    • Қор Lecture 10
    • URL Video lecture 10
    • Қор Lecture 11
    • URL Video lecture 11
    • Қор Lecture 12
    • URL Video lecture 12
  4. Module 4 6 элемент
    • Қор Lecture 13
    • URL Video lecture 13
    • Қор Lecture 14
    • URL Video lecture 14
    • Қор Lecture 15
    • URL Video lecture 15
  5. Final control on MOOCs - test tasks 1 элемент
    • Тест Test
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